“With 20+ years of experience across multiple industries, my goal is to help founders, startups and organizations solve complex problems through easy-to-use digital products.”
I design intuitive and efficient digital solutions for startups and organizations.
I’m a Senior Product Designer who believes the best interfaces are the ones that get out of the way.
I spend my days bridging the gap between complex business logic and the messy, unpredictable reality of human behavior.
Based in LATAM and working globally, I focus on building scalable systems and AI-integrated products that don't just look "clean"—they actually solve the problem they were hired to do.
If it doesn’t move the needle or make a user’s life measurably easier, I’m probably going to suggest we rethink it.
Featured projects
Mexico's leading buy-now, pay-later and digital credit platform.
I led the repayment workflow redesign and built a comprehensive design system from the ground up.
A global Fortune 500 energy technology company providing industrial solutions and equipment.
I led the end-to-end design of multiple enterprise applications with a design system for the wireline product line.
Why should we talk?
“Strategy-driven design for products that scale.”
My background is a blend of traditional UX fundamentals and a relentless curiosity for what’s next. I’ve led design efforts across diverse industries—fintech, SaaS, and e-commerce—always with a focus on creating cohesive, multi-platform experiences. Lately, my work has centered on the "Human-AI" relationship, exploring how we can leverage emerging tech to automate the mundane without losing the human touch. I bring a senior perspective that balances aesthetic excellence with technical feasibility, ensuring that what we build is not only beautiful but sustainable and inclusive.
What people say…
Mario has a great ability to combine a list of needs and turn brainstorming sessions into functional conceptual workflows.
He is easy to talk to and asks the right questions to dig out the important essence of the needs presented. I was a new Product Manager at the time and to be honest, he spoiled me as my first real interaction with a UX designer.
— Charles Thompson | Senior Product Manager
Mario is a highly-skilled UX professional with organizational skills that are often sought after by companies.
He is able to solve problems on a high-level and through experience can work fast in a high paced environment. I would recommend him to any company looking for a quality Sr. UX Digital Product Designer.
— Darren Eiswirth | Principal User Experience Designer
Mario has a unique ability to connect with users.
He also has the ability to literally work on 10 or more products in any given time and keep up, actually exceed the pace of each product development. He can independently lead UX sessions with users and developers. Highly recommended!
— Syed Jamil | Digital Product Manager
I saw Mario at work on several projects at Baker Hughes. Mario is a diligent UX leader who cares deeply about his products.
He combines innovative use of technology and his engaging personality to tease out difficult-to-capture details of requirements from stakeholders at all levels of the business. Over and above his skills in user experience, Mario has a helpful and flexible attitude to his projects. I strongly recommend him to any organization in search of a truly excellent UX design leader.
— Paul Thompson | Digital Delivery Leader
I got the opportunity to work with Mario for almost 5 years… I would say he is one of the best UX designers I have worked with.
His ownership and commitment to work is really remarkable. He worked on multiple projects at the same time and made sure his tasks are completed at the right time. He is also collaborative with the team and it was really easy for everyone to work with him.
— Maya Madathil | Sr. Manager Software Engineering
I recommend Mario. He has a unique way of making a complicated UI easy to use.
Competent, funny, a real pleasure to work with.
— Mark Kananen | Software Architect
Frequently asked questions
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I am a self-taught professional with a firm belief that I can learn almost anything independently. Although I hold a law degree from the University of Guadalajara and a postgraduate degree in business law, I have continuously expanded my expertise through courses and certifications. My background includes specialized training in UX, product design, and product development from institutions like MIT and Berkeley, as well as platforms such as Google, Coursera, and LinkedIn.
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I’ve been designing digital products for almost 20 years. This has given me a perspective that makes appreciate every new technology, methodology and breakthrough that comes along. I have worked as freelance designer, I have had my own design studio, I have worked for startups as a consultant and as an employee. I have worked for a Fortune 500 company for a few years. I have lived and worked both in Mexico and in the United States.
With nearly two decades of experience in digital product design, I’ve seen the industry from every angle. From running my own studio and consulting for startups to working within a Fortune 500 company across the U.S. and Mexico, my career has been defined by variety.
I have watched trends come and go, but my fascination with this field only grows. I thrive on the constant evolution of technology and methodology. For me, the excitement lies in the fact that change is the only constant—giving us the unique opportunity to design the future every single day.
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When I’m not working, I’m usually with my wife and our three teenagers. Our house is pretty musical—we all play instruments and love having long, random conversations. I’m also an avid pickleball player and a big fan of Mexican food, movies, and meeting new people to hear their stories.
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My ideal project is all about being part of a dynamic team with a big goal or a tough problem to crack. Whether I'm working with a solo founder, a small startup, or a global corporation, what really gets me excited are the people I'm working with and the challenges we tackle together.
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To me, AI is the ultimate collaborator. It lets us move faster and experiment more, but it still needs a seasoned hand to steer it toward high-fidelity, functional results. It’s an incredible time to be a designer because we’re moving from being the ones who 'draw' the product to being the ones who 'architect' the intelligence behind it.
My blog
So, the bottom line is that I love designing great digital products.
What do you love?
“If we want users to like our software, we should design it to behave like a likeable person: respectful, generous and helpful.”